MAKING MONEY ONLINE

Unlocking the Secrets to a Winning Digital Product

A Guide to Captivating Your Audience and Securing Success

Nick @ Borneo Creatives
3 min readMar 27, 2024

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Photo by Nick Fewings on Unsplash

Before embarking on the journey of bringing your digital product idea to life, pause and consider this: the landscape is ripe and overcrowded, yet only those who meticulously validate and refine their idea truly reap rewards.

Embrace these seven pivotal steps, steeped in the science of persuasion, to ensure your concept is not just another drop in the digital ocean, but a beacon of success:

➊ Harness the Power of Reciprocity

↳ Start by identifying and solving a specific problem or need. When your product becomes the answer to your audience’s pressing challenges, you are not just offering a solution; you are building an indebtedness, compelling them to engage with your creation.

➋ Leverage the Principle of Liking

↳ Clearly define your target audience. By understanding and mirroring their demographics, needs, and preferences, you create a product that resonates on a personal level, increasing affinity and trust.

➌ Invoke Social Proof

↳ Distinguish your product with a unique selling proposition. Highlighting how you stand out…

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Nick @ Borneo Creatives
Nick @ Borneo Creatives

Written by Nick @ Borneo Creatives

AI Advisor, Runner, Author, Gear Reviewer, Avid Reader, Traveler, Product Developer, Product Manager, Creator. https://borneocreatives.com/

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